5 tips for establishing realistic training objectives

In the training and development cycle, setting and documenting training objectives may be the most important, yet most overlooked step.

Creating smart training objectives, however, sets your courses up for success. Aim for specific, measurable, attainable, relevant, and time-bound goals, but we will get more into it later. If you adopt a SMART format, you will also be able to communicate these objectives in a manner that intrigues and resonates with your employees.

In this blog, you will learn how to compose effective training objectives. But first, let's answer a key question:

What are the main objectives of training?

Decide what you hope to achieve during training before you begin setting your training objectives. Aside from company-specific objectives, most of the benefits and objectives of employee training are universal. These are:

Employee retention

A common concern among modern employees is that they have a tendency to bounce from job to job. This is often due to inadequate career development opportunities. Employee training and career development are vital in retaining employees, as they are interconnected.


Skilled employees are confident, optimistic, and ready to face new challenges in the workplace. Companies that aim to maintain their market position and adopt the latest technologies and work trends are currently prioritizing the reskilling and upskilling of their employees as a top priority.

Better employee performance.

Although this training objective is obvious, it is nevertheless very important, so the need to mention it should not be overlooked. In training, the primary goal is to enhance employee performance by strengthening existing skills and competencies. These competencies include everything from mastering the latest sales techniques to using digital tools every day.

Better offering

A company is only as good as its employees. Even the most brilliant of ideas will fail if they are not executed properly. Employees are the ones who bring ideas to life and ultimately define the quality of your offerings in some way or another.

How do you write training objectives?

Write down your training goals once you have determined them. Not only will these prove to be the building blocks of your training course, but they will also serve as your most persuasive marketing materials.

Are you intimidated by writing training objectives? You don't have to be!

Create measurable, realistic, and effective training objectives like a pro by following these five tips:

1. Clearly define the purpose of the training program.

What do you hope to accomplish with this training program?

Will it enhance employee performance?

Would it address any knowledge gaps?

Would it teach employees new skills that would help your company become more competitive?

Regardless of the situation, it is essential that the training has a clear purpose before it begins.

A training programme cannot simply appear out of thin air. There is always a reason for training. An analysis of training needs identifies skills and knowledge gaps among your employees and provides recommendations for improvement. Once you have determined your training requirements and determined the purpose of the training, you will find it easier to develop and write your training objectives.

2. Define the expected training outcomes.

At the end of a training program, trainees should have achieved measurable outcomes. Training success (or failure) is determined by the outcomes you intend to achieve through your program, since you will evaluate training in relation to whether these outcomes were met.

State the expected results of your training as precisely as you can when writing them down. When possible, you should avoid words like "understand," "realize," and "learn." Rather, you should use verbs like "create," "demonstrate," and "calculate" that show tangible and observable action.

3. Put conditions into great consideration.

As you formulate your training objectives, you must consider several factors that will affect the design and delivery of your training program.

For instance, the availability of the speaker or venue can dictate the way training is delivered. Your budget and the type of workforce you have (are they in-house or remote employees?) also factor in.

Prerequisites should also be considered. Often, trainees need some prior knowledge of a subject or some familiarity with a skill before taking a course. You shouldn't assume they do and set training goals that are impossible to achieve.

These parameters will have a significant impact on the design of your training program. Make sure you are aware of the limitations and limitations, and set realistic goals in accordance with them.

4. Align the objectives of training with those of business.

A measurable, observable outcome is essential to training being effective. These outcomes, in turn, must be based on certain criteria, usually key performance indicators or skill levels. But why?

A training programme should be designed to deliver measurable results for business. So, unless employee training is based on business metrics, it will be a waste of time and resources.

A training program must align its objectives with the company's goals in order to be effective and relevant.

5. Use the SMART training goal format to write down your training goals.

As far as setting any kind of objective, whether training-related or not, the SMART format has been the go-to standard. There are five letters to remember when creating smart training objectives:

S – Specific

Clearly defined and narrowly focused training objectives are essential.

What skills will be gained by whom, and for what purpose?

Each training objective should focus on acquiring a single skill or knowledge.

M – Measurable

Secondly, learning outcomes should be measurable. In other words, the newly acquired skills or knowledge should be quantifiable in specific terms, such as a 10% increase in quarterly sales.

A – Attainable

Attainable refers to the training objectives being realistic given the amount of time and resources that are available. For instance, you cannot expect trainees to be capable of mastering complex skills within thirty minutes or an hour of training.

R – Relevant

Objectives should be relevant by answering the "Why?" question. Always remember to consider "What’s in it for me?" In training, trainees need to know why they are there and what they should expect. Can they become more productive at work as a result of the new skills or knowledge they'll learn? Will the newly acquired skills or knowledge they learn be useful in the workplace?

T – Time-bound

Time-bound elements answer the question, "When?"

As the saying has it, a goal without a deadline is just a dream. In the same way, training goals need to have a deadline. Typically, the deadline will be set at the end of a training program. There may, however, be a need for more practice.


Training objectives link a training programme to the achievement of business goals. In order to ensure the success of your training program, it is necessary to establish clear, realistic, and measurable training objectives at the beginning of the development process.

Training with clear-cut objectives aims not only to answer "What’s in it for me?". They also link training to company goals and measurable outcomes. Do the smart thing-make your goals SMART! A lot actually depends on these goals.